Given the current economy, finding ways to boost the bottom line seems to be on everyone’s mind. But how, exactly, do you do that? Let’s assume that you’ve already tried every promotional lure imaginable; still, the renters simply aren’t biting for you. Should you tighten your belt and just wait out the slump? Absolutely not! Now more than ever, it is important to find new ways to earn more from the business you have now. So let’s get started and see just how you might be able to achieve that goal!
Do you remember when self-storage rentals were so profitable that it was “distracting” to bother with ancillary income—what many dismissed as “just five percent” of their revenue? Well, many of those people are now asking themselves two questions:
1. If ancillary sales can generate five percent without any effort, how much could those sales generate with a little help?
2. What if we had ancillary sales that didn’t depend on rentals traffic?
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