MiniCo Publishing has announced the addition of James Appleton as its Advertising Sales Executive. Mr. Appleton will be responsible for advertising sales for MiniCo’s full range of periodicals for the self-storage industry including the company’s flagship publication, “Mini-Storage Messenger,” as well as the “Self-Storage Almanac,” “Self-Storage Expense Guidebook,” “Self-Storage Canada,” “Self-Storage Now!,” “Self-Storage Buyer’s Guide,” and others. He also will coordinate sales of sponsored webinars and other specialty information products for the self-storage industry. Mr. Appleton’s introduction to the self-storage industry came in 2007 when he began working for The Rudel Company, which is owned by Chris Rudel, a longtime self-storage industry professional and facility owner. He is active in the Arizona Self Storage Association serving as a board member and current chair of the communications and technology committees. He also operates his own website design company, Barking Tuna Web Design, and develops websites and online marketing for self-storage companies. Mr. Appleton says, “I am excited to join a team held in such high regard in the industry. Everyone has been giving me positive feedback about their experience with MiniCo Publishing, and it just validates that I’ve landed where I need to be. I look forward to connecting with everyone and seeing how MiniCo’s various publications can further their business needs.” About MiniCo Publishing MiniCo Publishing is a leading publisher of trade periodicals and information resources for the self-storage industry. The company’s flagship publication is “Mini-Storage Messenger,” the leading monthly trade magazine covering the global self-storage industry. Other publications include the “Self Storage Almanac,” “Self-Storage Canada,” “Self Storage Now!,” and the “Self Storage Buyer’s Guide.” MiniCo Publishing is a division of MiniCo Insurance Agency, LLC, a member of the Aran Insurance Services Group.