How many ads have you seen today? You’ve likely encountered more than you can remember. Social...
Mack walks into your front office and says he wants to rent a storage unit, but he asks if you’re...
Once upon a time, the self-storage industry was…let’s just say “technologically challenged.” And it...
The bluebird is often associated with happiness and harmony. This feathered friend is viewed as a...
Running a self-storage business can be lucrative, but only if you manage to gain a competitive...
A lot of marriages are put to the test at some point in a couples’ life. For Josh and Melissa Huff,...
nodaFi is a modern computerized maintenance management system (CMMS) “that empowers businesses to...
Branded marketing materials: Some people call it “swag,” others call it “tchotchkes,” but whatever...
Marketingis a necessary cost for any self-storage facility, whether it's a billboard or a...
Self-storage is widely considered a need-based product. While many people might associate...
Online reviews have the power to make or break a business. Good ones can bring in new customers,...
It’s probably the most famous – and infamous – self-storage scene in movie history. In 1990’s The...
Many active military members and military families stay on the move. Their service takes them to...
When the weather turns cold, business tends to cool down as well for many self storage operators....
Although contactless rentals and remote management are growing in popularity within the self...
If there’s one thing those in self-storage enjoy, it’s a good networking event. The industry is...
Shortcuts aren’t always a bad thing. We’ve all performed tasks that were needlessly time consuming...
Updated with poll results July 11, 2023 — Should you hyphenate self storage? The debate about...
When it comes to promoting the SmartStop brand, Vice President of Marketing Rhonda Williams is...
With each passing year, more and more self-storage facilities are making the leap and integrating...
In October of 2022, Netflix released a new TV series just in time for Halloween. Guillermo del...
Marketing your facility an important aspect to success, but it’s also one that baffles many...
Close your eyes and imagine a Jeep. What do you see around it? People typically see Jeeps in the...
At a defining moment in the self-storage industry, when profits are at an all-time high, Haviland...
With the shift to our new virtual world, you have probably found it more difficult to build and...
Large or small, brand new or older properties, we are all in need of a constant stream of...
Video tours of real estate and resort properties have long been used in those industries to help...
By Erica Shatzer The year is 2020, and self-storage facilities built during the development cycle...
There’s a saying that “nothing is free.” In these trying times, self-storage owners are trying to...
‘Tis the season to be jolly, but if you’re not effectively marketing during this historical slower...
Recent Posts
In April 1984, the first non-stop commercial...
Raise your hand if you’ve ever made plans,...
Everyone knows it: Investing in real estate...
They say when one door closes, another one...
Like its name implies, Surprise, Ariz., a...
Self-storage has become as reliant on the...
Having a strong online presence is...
Social media and search engine...